Last Updated: October 8, 2026
Welcome to Amity BreathWork, a meditation service at amity.fit owned and operated by Heady Mama Games, LLC, doing business as Amity.fit ("Company," "we," "our," or "us"). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our meditation application (the "Service").
By using the Service, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with this policy, please do not use the Service.
When you register for an account, we collect:
When you purchase a subscription, your purchase is handled by our online reseller and merchant of record, Lemon Squeezy, which collects your payment details directly and processes them under its own privacy policy. We do not receive or store your full card number or security code. Lemon Squeezy shares limited information with us, such as:
We also keep records of your Free Trial dates, subscription status, any complimentary access given to your account, any discount applied at checkout, and the date and time you agreed to automatic renewal, so that we can provide the Service as described in our Terms and Conditions.
When you log in, we store a secure, randomly generated login cookie on your device so you stay signed in for up to 60 days. We keep only a scrambled (hashed) version of it on our servers. Logging out deletes it.
When you use the Service, we automatically collect:
An account is required to use the Service, including during the Free Trial. To start a Free Trial, you add a payment method through Lemon Squeezy, which collects and stores it as described in section 2.2. We do not receive your full card number. We collect the same account and session information described above from Free Trial users.
We use the collected information for the following purposes:
By providing your email address, you agree that we may send you:
Opt-Out: You may unsubscribe from non-essential emails at any time by clicking the "unsubscribe" link in any email or by contacting us at support@amity.fit. You cannot opt out of essential service-related emails, including trial, billing, and renewal notices, while maintaining an active account.
Important Commitment: We will never sell, rent, or trade your personal information to third parties for marketing purposes. Your data is not a commodity to us. Paying an Affiliate a commission when someone they referred subscribes (Section 6.5) is not a sale of your personal information: Affiliates are paid for the referral, not for your data.
We may share your information only in the following limited circumstances:
We may share information with trusted third-party service providers who assist us in operating the Service, such as:
These providers are contractually obligated to protect your information and use it only for the purposes we specify.
We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., court orders, subpoenas).
If we are involved in a merger, acquisition, or sale of assets, your information may be transferred. We will provide notice before your information is transferred and becomes subject to a different privacy policy.
We may disclose information when we believe it is necessary to:
We may work with affiliates, referral partners, and creators ("Affiliates") who recommend the Service and are paid a commission when someone they refer subscribes. Affiliate programs are run through our payment processor, Lemon Squeezy. If you arrive through an Affiliate's link or use an Affiliate's code:
Affiliates are independent of us. When you visit an Affiliate's own website or social media, their privacy practices apply, not ours.
We implement appropriate technical and organizational security measures to protect your personal information, including:
However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security.
We retain your personal information for as long as necessary to:
If you delete your account, we will delete or anonymize your personal information within 30 days, except where we are required to retain it for legal purposes. Billing and transaction records, including order records and any discount or referral applied, are kept for as long as required by tax and accounting laws (generally up to seven years), even after an account is deleted. These records are separated from your deleted account and are used only for accounting, tax, fraud prevention, and resolving disputes.
If your subscription ends, we retain your meditation history so it can be restored if you subscribe again. We may delete an account that has had no active subscription, Free Trial, or complimentary access for twelve (12) consecutive months, after emailing you at least thirty (30) days in advance.
Depending on your location, you may have the following rights regarding your personal information:
You have the right to request a copy of the personal information we hold about you.
You have the right to correct inaccurate or incomplete personal information.
You have the right to request deletion of your personal information, subject to certain legal exceptions.
You have the right to request that we restrict processing of your personal information in certain circumstances.
You have the right to object to our processing of your personal information for direct marketing purposes.
To exercise any of these rights, please contact us at support@amity.fit.
The Service is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information promptly.
Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that differ from those of your country. We ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy.
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA):
If you are located in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR), including those outlined in Section 9 above. Our lawful basis for processing your information includes:
We use cookies and similar tracking technologies to:
We do not use advertising cookies, and we do not allow third parties to use our cookies to show you ads on other websites.
You can control cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of the Service.
The Service may contain links to third-party websites (such as our payment processor), and you may reach the Service through links on third-party websites (such as an Affiliate's site or social media). We are not responsible for the privacy practices of these third-party sites. We encourage you to review their privacy policies before providing any personal information.
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will notify you of any material changes by:
Your continued use of the Service after such modifications constitutes your acknowledgment and acceptance of the updated Privacy Policy.
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Company: Heady Mama Games, LLC (d/b/a Amity.fit)
Email: support@amity.fit
Service: Amity BreathWork (amity.fit)
We will respond to your inquiry within 30 days.
By using the Service, you consent to this Privacy Policy and agree to its terms. If you do not agree with this policy, please discontinue use of the Service immediately.